Caltex brand to continue in NZ
March 22, 2022
Z Energy (Z) Ltd and Chevron International have renewed their Trading Licensing Agreement of the Caltex brand in New Zealand for another five years.
In June 2016, Z acquired the assets of Chevron New Zealand (a subsidiary of Chevron Corporation) under a five-year Trading Licensing Agreement, which sees Z as the wholesale fuel supplier to the network of Caltex-branded service stations.
The renewal of this licensing agreement means Z can continue to have dual brands in the New Zealand market, and Caltex-branded retailers can continue building their businesses on the strong brand that has been fuelling motorists and businesses in New Zealand since 1936. This Trading Licensing Agreement contemplates any potential acquisition of Z by Ampol, which will not impact the long-standing relationship between Z and Chevron.
The Caltex-branded retail network remains independently owned and operated, with the operators setting their own retail fuel prices.
Andy Baird, GM Retail at Z says he is extremely pleased with the announcement.
"Our Caltex retailers run 134 Caltex service stations and 70 Caltex branded truck stops around New Zealand. As small New Zealand business owners, our retailers manage a diverse and highly motivated team who are dedicated to delivering exceptional customer service, day in and day out for Kiwi consumers."
"This agreement gives Caltex retailers the confidence to continue building successful businesses on the Caltex brand that consumers know and love," says Chairman of the Caltex Retailers Association, Lester Gray.
Chevron’s Director of Asia Pacific Sales, Yu Lee Toh, says "Chevron is excited to extend our strong and strategic partnership with Z. We began working with Z in 2015 and our agreement represents the next chapter in our partnership to continue building the Caltex brand in New Zealand. Over the years, the Caltex brand and our premium fuels with Techron, have established a strong following in the New Zealand market. Chevron is committed to collaborating with Z in growing the Caltex brand and business."